Interested parties should send a cover letter and resume to [email protected].
Job Description
As Digital Marketing Manager, you are responsible for increasing customer awareness of Ideate Software and our products within the architecture, engineering, and building management markets. You will direct our Social Media marketing strategy and execute on these plans. You will be measured on marketing effectiveness, including ROI, online traffic, and market awareness.
Job Responsibilities
- Develop SEO and content marketing plans
- Create compelling online content focused on customer solutions and product value
- Grow Ideate Software social media presence as measured by followers and engagement (primary focus is LinkedIn)
- Utilize social media to educate prospects and clients
- Research, design, and execute marketing collateral and branding messages for direct marketing email, mail, and web campaigns.
- Work closely with the Director to ensure continued alignment of overall marketing messaging.
- Research and respond to industry marketing trends
- Recommend strategies to achieve revenue goals while proactively positioning the value of events and sponsorships.
- Develop web content and newsletters.
- Fulfill requests for internal marketing support.
Qualifications
- Strong analytical and organizational skills
- Ability to handle multiple tasks with constantly changing priorities with skill and accuracy
- Ability to communicate effectively
- Excellent listening skills
- Good problem-solving ability
- Ability to work well in remote work environment
- Excellent oral and written skills
- Some Graphic Design and Web Development skills
- Knowledge of Google Analytics, LinkedIn Ad tools
- Understanding of CRM basics: data import/export, reporting
Compensation
Competitive salary ranges from $75K - $95K based on experience. Including strong Employer paid benefits.
Interested parties should send a cover letter and resume to [email protected].
Ideate Software