Steve Deadman, Customer Success Manager, and I were delighted to have the opportunity to demonstrate our products and meet many of our German customers and partners in person at BIM World Munich 2022. 

BIM World MunichAt our booth, we demonstrated the German versions of Ideate Software tools, which visitors really appreciated. They also appreciated that all our marketing material was in German, and that Markus Heirmer from Maxcad, our partner in Germany, was in the booth to speak with visitors in their local language. 

In our view, this was by some distance the busiest event we have exhibited at and attended this year. A lot of customers from Germany, Switzerland, and the UK came by to say hello, and many new to Ideate Software from Luxembourg, Austria, Germany, and Serbia came by as well. We received so many enquiries for pricing and for free trials that it was challenging to keep up at times, but it was a fantastic buzz.

Steve Deadman presentation at BIM World MunichIn addition to demonstrating our products at the booth, Steve gave a presentation called “Advanced Model Health Checks and Revit Warnings Management.”

Following that presentation, many people came to our booth to learn more. One even came by to congratulate Steve on his talk and to say how pleasing it was to see a presentation that was laser focused on how to improve quality and productivity using Ideate Software tools.

Take-Aways for Ideate Software

The people that came to our stand were respectful and engaging. It was a pleasure to attend this event and well worth our time. We learned that the adoption of BIM by German organisations is maybe two to three years behind the UK, but German AEC companies are catching up fast and have a thirst to learn more and to develop their knowledge. We also learned about what they are looking for from a partner like Ideate Software. 

Thank you, BIM World Munich. We will be back.

About the Author

Nick JohnsNick Johns, UK/EMEA Territory Lead
Nick joined Ideate Software in 2021 after being a customer and advocate of our company and products for many years. He brought extensive experience gained while in sales and sales manager roles at several companies in the United Kingdom, including Graitec, Excitech, Cats Group, Hobs Group and Xerox Business Services. When not working, Nick can be found running, coaching football, and enjoying music, wine, and traveling. Find Nick on LinkedIn